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Bart Van Vooren

InSites Consulting

Bart Van Vooren is currently working in the InSites Consulting team as a trainee. He graduated at Hogeschool Universiteit Brussel as commercial engineer and at Artevelde Ghent as marketeer. Previous years, he gained experience at Culture Club and Ernst & Young. His professional passions are advertising strategy, branding and consumer behavior.

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Vinyl or cloud?

Vinyl or cloud?

Millennials are modern hippies. They want stuff for free and they gladly share, especially when it comes to music or happiness. Had young people in the sixties used software, it would have been open source. Don’t you think? They would Read More

Posted in Music

Millennials are growing up

Millennials are growing up

There is no such thing as ‘adults’. In America, for example, grown-up Millennials (aged 18 to 33) are strikingly different from the previous generations. They surely have their own ways of dealing with adulthood.

Posted in Stats

And the GenY Oscar goes to…

The Gen Y Oscar

On Sunday March 2nd, I ordered a pizza and stayed up late to watch the 86th Academy Awards on TV. Together with 43 million others worldwide. In case you weren’t one of them, I’ll give you a short update from Read More

Posted in Insights