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The Millennial effect on technology

Moore’s Law, a term originated in the seventies, states that the overall processing power for computers would double every two years. This means that technical evolution and the information processing capacity will reach its limits at some point. Moore’s Law Read More
Posted in Insights
Consumer Schizophrenia: Embracing opposites as the new trend

On Friday the 7th of November, the Brussels edition of LaFutura (feat. Herman Konings, Tom Palmaerts, Brian Tiong, Piers Fawkes and many more) took place in the Hello Bank! pop-up, a creative setting where innovation, technology and education, initiated by Read More
Posted in Talks
Cannes Lions 2014: The new age of hippies

Last week, June 15 to 21, Cannes was once again the center of the advertising world with the Cannes Lions Awards, the celebration of the creative side of advertising. Five days of lectures, speeches, parties, drinks, creativity, networking, probably some Read More
Posted in Campaigns
The Miley Cyrus Movement: putting the work back in the “twerk”

In a world where everything is shared immediately through pictures and videos and content has to be tweetable in order to be remembered, it’s difficult to stand out. This is definitely the case in the media and entertainment sector, where Read More
Posted in Music