2011 has left us, welcome 2012, happy New Year. Although everybody is now, at the first working day of 2012, looking ahead and speculating about what 2012 will bring us (a huge recession some economics say but let’s stay positive), giving their New Year’s wishes to their colleagues, we take one step back to 2011 for the last time. What are the most viewed stories at our HowCoolBrandsStayHot blog? Which bloggers of our talented pool of writers have made it to The List? In this post, you’ll find an overview of the top viewed blogposts of 2011. Let 2012 be an even better year in terms of beautiful amazing blogposts!
The history of ‘Cool’ (Joeri Van den Bergh)
How far can you stretch it? (Maarten Lagae)
What Tweens want right now: Lessons from Justice, LEGO and Diary of a Wimpy Kid (Tina Wells)
The anatomy of successful digital campaigns to Gen Y (Camelia Bulea)
Cool brands in South Africa (Joeri Van den Bergh)
How Tommy Hilfiger’s authentic style conquers the world (Joeri Van den Bergh)
The evolution of hipsters (Matthijs van den Broek)
New Coke Zero commercial portrays Gen Y (Joeri Van den Bergh)
Is Lana Del Rey real or fake and why should we care? (Pedro De Bruyckere)
Coke’s personalized cans big hit in Australia (Joeri Van den Bergh)
Top 10 Youth Trends for 2012 (Lisa Derycke)
A Big Thank you
On behalf of Joeri van den Bergh and Mattias Behrer, we’d like to say thank you. Thank you all bloggers, for your beautiful contributions. Thank you all readers, for your dedication and interest in our blog and for sharing our stories via social media. Let 2012 be a hot and cool year!