Tag Archives: technology
Last week, we’ve published a story about new research done by JWT on Generation Z: “The blurring concept of on- and offline for GenZ“. GenZ is the first true mobile generation, they don’t know what a landline is and they …
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Posted in Branding, Gen Y DNA
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So, allthough a recent study we did found that Generation Y around the world tends to be rather happy, there are of course Y’ers who are suffering from depression, not feeling that happy at all. And depression…. appears to be …
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Posted in Gen Y DNA
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Many studies focus on answering the “what” and “how” of youth’s social media usage. At Mr. Youth, they wanted to uncover the motivation behind youth’s social activities in research released last year. During the research, teens were busy preparing for …
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They’d rather lose their wallet than their mobile phone. 55 percent of millennials (GenerationY) claim they couldn’t live without the internet and their smartphones. In a report at TodaysTHV.com, done by CBS, one of the interviewed GenY’ers states that at …
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Posted in Gen Y DNA
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Of course, there’s our book in which we’ve published a lot of information about generation Y. But there’s so much more to tell and there’s so much more research done. Last week we’ve come across this interesting piece of research …
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Posted in Branding, Real
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