Tag Archives: Research
Last November, we’ve released a new research paper about a global research community project we did at InSites Consulting called: “We got a crush on you(th)”. The community was running for a period of 6 weeks, the recruited Millennials (150) …
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Posted in Cool, Gen Y DNA
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I hear a lot of marketers still say teenagers don’t use Twitter. New research proves the opposite. Twitter is the favorite social network of twelve to fourteen year olds. Research collective Now It’s Our Time did research amongst 885 Dutch …
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A recent study titled “How Millennials Are Interacting with Organizations on Facebook: A Survey of Their Uses and Organization-Public Relationships on Facebook” done by Assistant Professor of Communication at Appalachian State University Tina McCorkindale shows us the value of the …
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Posted in Branding, Cool
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YUBERACTIVE asked a total of 953 youthly Malaysian respondents about their values and lifestyle, their purchase behavior and their socio-economic opinions. We want to give you a summary of the full report we were lucky to receive and give you 3 …
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Posted in Branding, Gen Y DNA
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At the end of august we were on teambuilding with all our Insites Consulting colleagues to a nice abbey somewhere near Brussels. I noticed when I checked in at Foursquare at this beautiful location, that a lot of my colleagues …
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Posted in Conversations, Gen Y DNA
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