A Millennial view on mobility

A millennial view on mobility

Despite the growth of population and economy, the transportation of people has reached its peak. There is a general phenomenon of reduced mobility. In the first place there is the ageing of the population. A larger group of elderly have Read More

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How youngsters are consuming for a better world

How youngsters are consuming for a better world

The headlines are not hiding it: natural disasters, extreme weather circumstances and scores of shortages are hitting our planet. The attention for the consequences of global warming is rising and people seem to become increasingly aware of the fact that Read More

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Smart jewelry: the wearable wearables

Smart jewelry

Whoever said that women and technology don’t match, doesn’t know what they are talking about. On the contrary, women love technology. However, it is remarkable that not many women are excited about the activity-tracking wristbands and smart watches that are Read More

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Taking a break from your digital addiction

Digital addiction

Virtual Reality, the Internet of Things, Wearables… New technologies are assisting us increasingly in our daily functioning. They make our life easier and help us gain time. However, we contribute that time to digital connections and increasingly less to our Read More

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Is authenticity still important?

Is authenticity still important?

“There are now, by our rough estimate, 184,597,433,860 references to ‘authenticity’ used to brand products and services.”, according to Eric Pinckert at BrandCulture. This estimate by BrandCulture teaches us that authenticity is in, but the question is: will this be the case Read More

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EmoGIFication

GIF by Emma Darvick

Human beings are driven by emotions. It is one of the most important aspects of mankind. Emotions transcend logical reasoning. Empathy for instance is what separates us, Homo sapiens, from animals. It is a trait that makes us unique. Everyone Read More

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