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Millennials and social media Millennials & Social Media: The what, where and why [infographic]

Did you know that an average GenY’er joins 2.5 social networks or that about 80% of GenY’ers log on to social media every single day? Find out all about Millennials and their use of social media in this brand new Generation Y infographic by InSites Consulting. Discover the main drivers for using social media and where they consult them the most. Millennials are the most marketing-savvy and advertising-critical generation ever. For this generation, social media have become indispensable.  A recent InSites Consulting research community project learnt us that they even consider social media as their most important channel, because these channels are most up-to-date and also most tailored and targeted, as you choose yourself who to follow and thus what kind of information you want to receive.

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5 Responses to “Millennials & Social Media: The what, where and why [infographic]”

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  2. Jeffrey Henning's #MRX Top 10: Keeping Quant Principles & Quant Literacy from Becoming Quaint | GreenBook

    […] Infographic: Millennials & social media – A summary of an online survey of 3,612 members of Generation Y and 3,105 of those 35 years old and older in 19 countries. […]


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