Trends for 2015: Impulse acting [4/4]

Impulse acting

Our ancestors had to be impulsive in order to survive. They were driven by rewards obtained in the short term. As society became more organized, planning ahead became increasingly important. However, the future is unpredictable in a rapidly changing society Read More

Posted in Trends

The rise of secret social media

Secret social media

Tired of scrolling through your Facebook newsfeed, refreshing your Twitter home page and flipping through your Instagram feed? You are not alone! An increasing number of people feel the same way about the constant bombardment of baby pictures, engagement announcements Read More

Posted in SocialMedia

Move it or lose it: How Millennials stay fit

Move it or lose it

Just like chocolate Santas and candy canes, a gym membership is a seasonable product. After waking up from the food coma induced by the heavy holiday meals (and the aforementioned Christmas candy canes), consumers find themselves craving a healthier lifestyle. Read More

Posted in Thoughts

All we want for Christmas is…

Best Holiday gifts

Well, we know what Mariah Carey wants every single Christmas, but what do WE want? Yes, we have to face it: the Christmas trees are out, Christmas markets have opened their stalls all around the world and wish lists have Read More

Posted in Stats