How youngsters are consuming for a better world

How youngsters are consuming for a better world

The headlines are not hiding it: natural disasters, extreme weather circumstances and scores of shortages are hitting our planet. The attention for the consequences of global warming is rising and people seem to become increasingly aware of the fact that Read More

Posted in Insights

Smart jewelry: the wearable wearables

Smart jewelry

Whoever said that women and technology don’t match, doesn’t know what they are talking about. On the contrary, women love technology. However, it is remarkable that not many women are excited about the activity-tracking wristbands and smart watches that are Read More

Posted in Insights

Taking a break from your digital addiction

Digital addiction

Virtual Reality, the Internet of Things, Wearables… New technologies are assisting us increasingly in our daily functioning. They make our life easier and help us gain time. However, we contribute that time to digital connections and increasingly less to our Read More

Posted in Insights

Superfood or superfool?

Superfoods

In the past it used to be as simple as an apple a day to keep you away from the doctor. But today it takes you a spoon of maca powder, a handful of goji berries, a shot of wheatgrass Read More

Posted in Stats

Is authenticity still important?

Is authenticity still important?

“There are now, by our rough estimate, 184,597,433,860 references to ‘authenticity’ used to brand products and services.”, according to Eric Pinckert at BrandCulture. This estimate by BrandCulture teaches us that authenticity is in, but the question is: will this be the case Read More

Posted in Insights

EmoGIFication

GIF by Emma Darvick

Human beings are driven by emotions. It is one of the most important aspects of mankind. Emotions transcend logical reasoning. Empathy for instance is what separates us, Homo sapiens, from animals. It is a trait that makes us unique. Everyone Read More

Posted in Insights